Disseminating research findings to a wide audience is always one of the most important goals that young researchers pursue. However, is it ever an easy feat to achieve?
What is news? What is newsworthy? How can one have media outlets write about their research? And what should one (not) do when dealing with media outlets? Questions like these were tackled during the media training workshop hosted by David Knigge – a trainer for scholars – from VU Press Office. With years of journalistic experience, David showed PhDs and postdocs from the VU multiple tips and tricks on how to engage with media outlets, and how to convey the essence of one’s research in a journalistic piece.
The workshop was super interactive and greatly appreciated by participants from various VU faculties.

“With nice atmosphere and useful information, I found the training very hands-on and practical.â
Anonymous participant
âThe workshop was very clear and engaging, I liked all the practical tips regarding how to deliver the core message to the media.â
Anonymous participant